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Word of the Week: Why

If you have customers or followers who understand the purpose behind your organization, they are going to be your most ardent followers.

2/23/2015 | Kirby Hasseman, Word of the Week

Kirby Hasseman is the owner of Hasseman Marketing and the author of Delivering Marketing Joy (a book about better promo!). He is dedicated to personal development and building the integrity of the promotional industry. He can be reached at Kirby@Hassemanmarketing.com.

Next up from Word of the Week...

Word of the Week: Media

In today's society, everyone is a media company... I love the concept.
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Word of the Week: Look

If you're going to be walking into different businesses and organizations, offering professional advice... you want to LOOK the part.
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Word of the Week: Fun

Work can be fun... you have the opportunity to reach out and make work fun for others and when you do, you'll have more fun yourself.
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